Is it possible to have impressions, but have 0 ad requests? By Jesse Reiter. Created: July 29, 2016 01:23 - Updated: February 02, 2018 07:17 AdsUnity AdsRevenueDashboardImpressionsReportAd RequestsStatsStatisticsAds DashboardOperate Dashboard Yes, this is due to sampling one out of every 23rd requests for statistics reporting. For more information, please see documentation on Revenue and payment and Monetization statistics. Have more questions? Submit a request 0 Comments Please sign in to leave a comment.