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Is revenue earned by completed views, or based on installs?

Symptoms

  • I am interested in using Unity Ads to monetize my game and would like to know how revenue is generated.
  • I use Unity Ads and want to understand what stats contribute to earned revenue.

Cause

Unity Ads generates revenue through generating views and traffic from your game and you get paid based on that.

Resolution

There is no "one unified way" of pre-calculating the revenue generated to you, as we run different types of campaigns with different billing points, including completed views, clicks, and installs.

Our algorithm always selects the best possible campaigns for your users, to generate as much revenue as possible.

 

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